Here is the article:
http://www.newyorker.com/reporting/2008/01/14/080114fa_fact_auletta?currentPage=all
What are some controversies and/or mis-steps the article talks about that Google has taken? (The article is two years old, so if you also want to add any more recent ones, that is fine!)
On the flip side, what are some things it has done right to become so successful?
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