Test 3 study guide (Test April 5)

Here is the study guide for test number three. Please take some time to study the essay questions, and even write a practice answer or two. I will be grading these carefully.

I'm going to push the test to Monday April 5. I think it will work better this way; I'd rather not be too rushed getting to it and I think we'll have plenty of time for the last four chapters if we do this.

Newspapers:
Three sources of revenue (how do newspapers make money?)
Defining features of newspapers
Penny Press
Yellow Journalism
What is the Audit Bureau of Circulation?
William Randolph Hearst, Joseph Pulitzer
Ben Franklin's impact
Who is John Peter Zenger?
Impact of the telegraph

Magazines:
New types of magazines between WWI and WWII
Difference between horizontal and vertical magazines
Types of circulation
Challenges magazines are facing
Muckracking
Comic Code Authority and censorship.. what types of comics were censored?

Books:
Printing press
Guttenberg (who was he, where and when did he do his work?)
Books during the Penny Press era
Paperback boom
Pixels versus print, eBooks, printing on demand
Early 20th century and publishing commercialization

Radio:
What is payola
AM and FM, which was popular first? Why?
Early radio networks.. which was the first?
Radio in the 1920s and 1930s.. and its impact on sound recording
Radio Act of 1927, Communications act of 1934
What happened to radio when TV came about?
What is Arbitron?
Telecommunications Act of 1996

Sound recordings:
Positive and negative impact on the revenue of sound recordings through the years
Impact of rock and roll?
Sound recording during the early 1940s.. what caused a slowdown?
Impact of file sharing?
What does DRM stand for?
What is the Billboard chart?

Television:
Who were Philo Farnsworth and Vladimir Zworykin?
Revenue of cable vs. broadcast
The effect TV had on other media (radio, newspapers)
How do Nielsen ratings work? What is a rating? What is a share?
Telecommunications Act of 1996

Film:
The Hays code (what it was, when it ended, what replaced it?)
The MPAA
The Edison lab, the Black Maria, William K. Dickson
Who were the Lumiere brothers?
Sound on film & the Jazz Singer
The star system.. who was the first star?
What year did movie-going audiences peak?
Impact of television on film
When vertical control was stopped and why
What were nickelodeons?

Internet:
WWW inventor Tim Berners-Lee
How did the Internet start? What was it called when it first started?
What different parts make up the Internet?
Web 2.0. Analog vs digital (advantages of digital?
Early computer systems: MARK I, ENIAC and ABC computers.
What is ICANN?
Five things needed (computerization, digitization, miniaturization, telecommunications, data compression).

Video Games:
Based on lecture...
A little on the history of video games
Studies (video game and violence.. what do the studies say?)
First console system: The Odyssey
Significance of Death Race?
Causes of the video game crash of 1983.

3 possible essay questions (I will give you two, you will do one):

1. Describe the significance of the Penny Press and the characteristics of newspapers before and after the development of the Penny Press, including distribution, content, and news collection methods.

2. Between TV, radio, sound recording, newspapers, magazines, video games and books, economically speaking, which two have been most negatively effected and which two have benefited the most? Be sure to provide evidence to back up your stance.

3. Please compare the relationship of film and television (especially when television was still young) to YouTube (and streaming video online) and television now. (Hint: How did film and TV compete for the same audience or even compliment each other? How is that similar or different than today with TV and the Internet?)